BBA is one of the most popular and sought-after bachelor's degree programs pursued by students after Grade 12. The BBA with specialization in Marketing Management offers students the skills and knowledge needed to understand core business processes, people management, and strategies. The program will equip the learner with valuable abilities, empowering students to excel in the dynamic and competitive field of marketing, making them well-prepared for success in their future careers.The first year of the degree will lay the foundations of management, business economics, business communication, and accounting. In the second year of the program, you will learn Marketing-specific skills and knowledge. In the final semester, the learners will complete the mandatory Dissertation project, which provides first-hand experience in the business world.
Curriculum Structure
Comprehensive semester-wise breakdown of the program
Marketing Career Opportunities
Explore various career paths in marketing, including roles in brand management, digital marketing, sales, and social media strategy.
Career Services
Our comprehensive career services guarantee your career preparedness and employability for the professional world.
Flexible Fee Payment Options
Our flexible and budget-friendly fee payment options are designed to make your education journey as smooth as possible.
Easy EMI Plan
Study stress-free and focus on smaller, manageable payments fully.
Semester-wise Fee
Opt for our straightforward semester-wise fee structure and pay just in semester
A Booming Sector With Growth & Promising Opportunities
In 2023, a global survey of HR Leaders revealed that leader and manager effectiveness ranked as the foremost concern, followed by organizational design, employee experience, and recruitment strategies.
Global influencer market size was $16.4 billion in 2022.
Marketing consulting projected to reach $343.5 billion growth by 2025, a top salary job area.
Meet Our Faculty
Our faculty members are experts in their fields and are dedicated to providing students with a world-class education.
Dr. Meenakshi Sharma
Assistant Professor
Dr. Anita Sengar
Assistant Professor
Dr. Arvind Kumar Jain
Sr. Associate Professor
Dr. Rajesh Tripathi
Assistant Professor
Frequently Asked Questions
Find answers to the most common questions about the program
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